Participation:
Which
startups
we support

ScaleUp.SH is aimed at startups from northern Germany that have already built up a business – and now want to grow with purpose.
Where you are
The programme is designed for teams that have moved beyond the early stages and are now ready to scale in concrete terms.
Validated
Product
Your product has been tested in the market and paying customers confirm the demand.
Clear
Scaling Perspective
You have a business model with realistic growth potential and concrete next scaling steps in sight.
Functionally
Structured Team
The core roles in the team are filled and you are able to carry strategic development steps together.
Sufficient
Runway
You have enough time and resources to implement new growth strategies.
What you bring
What we often work with
The collaboration works best when you are
actively engaged – not just present.
❯ Committed, resilient core team
❯ Clear growth ambitions
❯ Openness to feedback and external perspectives
❯ Active participation in shared formats
❯ Connection to Schleswig-Holstein or northern Germany
ScaleUp.SH is open to all sectors. What matters is your growth potential – not your specific field of technology.
We particularly often work with teams from the following sectors:
❯ Social & Impact
❯ Deep Tech
❯ Open Source & KI
❯ Maritime & Green Tech
❯ Hardware
However, we regularly support teams outside these fields as well.
Participation is free.
Expressions of interest are accepted until
April 15, 2026.
We accompany you over the long term.
Selection process
Selection criteria are based on stage of development, scaling potential, and strategic fit.

01
Expression of interest
Quick and easy: you provide us with the key details about your team, product, market and growth targets. We’ll assess whether there’s a basic fit.
02
Interview & Scouting
In a structured (digital) conversation we jointly analyze your current stage of development, strategic potential, and key challenges. The goal is a well-founded assessment of fit – both in terms of content and your scaling ambitions.
Following this, you will receive clear feedback on the next steps.
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03
Strategic Deep-Dive
If the initial assessment is a match, a more detailed questionnaire follows. The questions are not just for selection purposes – they form the basis for your individual scaling path. We look at market logic, team structure, KPIs, and strategic priorities.
04
Decision & Admission
Based on the materials and conversations, we make a decision.
Once accepted, we start with onboarding and develop your individual programme path.
We typically accompany you for about 12 months – at your pace, according to your priorities. No fixed appointments, no mandatory formats.
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